Max Jackson

The cannabis industry is full of smart people making preventable mistakes. This 8-question framework reveals how to tell whether a cultivation project will succeed or fail—before a single dollar is spent. From space allocation and build-out budgets to staffing, redundancy, and financial realism, this is the ultimate reality check for serious operators and investors.

How major cannabis companies are selling weed as hemp and leaving customers to face the consequences.

A simple closed valve nearly wiped out thousands of plants. Automation didn’t catch it, but our irrigation monitoring system did. Here’s how to build one that works.